Brand Bytes: 5 coolest facts about PEPSICO

Pepsi was introduced to the market in 1893 as “Brad’s Drink”. 5 years later, it was renamed “Pepsi-Cola”.

The founder of Pepsi-Cola, Caleb Bradham, was a drug store owner. They initially intended the drink for people with digestion problems or stomachache(dyspepsia). The name “Pepsi-Cola” was a derivative from pepsin, a digestive enzyme, kola nuts, and vanilla and sugar.

The modern PepsiCo company is a product of the merger between Pepsi-Cola and Frito-Lay, a crisp giant in 1965.

Pepsi knowingly takes up the “Cola Wars” as its marketing and advertising strategy. In 2011, its ad showed Santa Claus and Uncle Benny (polar bear) rejecting Coca-Cola and asking for Pepsi instead to ill- fame Cola

The Pepsi colors; red, white, and blue, represent the American flag.